In brief, what’s happening at Penn—whether it’s across campus or around the world.
What is the best medium for communicating with consumers? It depends on the content, according to the latest research from Wharton marketing professor Jonah Berger.
FULL STORY AT Knowledge at Wharton →
The highest-performing employees know when to speak and when to stay quiet, according to new research from Wharton’s Michael Parke that looks at how employees engage in “strategic silence.”
FULL STORY AT Knowledge at Wharton →
Customers are unhappy when their favorite retailers make it harder to earn rewards, as Starbucks, Dunkin’ and Best Buy have recently done. But firms have to walk a fine line between customer loyalty and profits, says Wharton’s Raghuram Iyengar.
FULL STORY AT Knowledge at Wharton →
The Biden administration’s effort to make student loans affordable with the latest Income-Driven Repayment plan will cost the government more than double its estimates, according to the Penn Wharton Budget Model.
FULL STORY AT Knowledge at Wharton →
The Fund for Health, a joint initiative of Penn Medicine and the Environmental, Social, and Governance Initiative at the Wharton School is backing Twentyeight Health, which uses its online platform to increase access for women in underserved communities to reproductive health care.
FULL STORY AT Penn Medicine News →
In this episode of Leading Diversity at Work, Wharton’s Stephanie Creary and guests explore how major legal and policy decisions, including Florida’s Stop WOKE Act, are affecting diversity, equity, and inclusion efforts.
FULL STORY AT Knowledge at Wharton →
Wharton’s Eric Bradlow and FanDuel CEO Amy Howe discuss how analytics can benefit teams, players, and customers while ensuring the necessary data protections.
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MBA student and extreme adventurer Deeya Bajaj grew up in Delhi and worked for her family’s adventure tourism business after graduation. Now at Wharton, her goal is to scale up her impact to bring empowerment and access for girls in adventure activities.
FULL STORY AT Wharton Stories →
People list homes at a premium to avoid selling a house for less than they bought it, thereby reducing market liquidity, according to research co-authored by Wharton’s Lu Liu.
FULL STORY AT Knowledge at Wharton →
The Venture Lab, a collaboration between Penn Engineering, the Wharton School, and the Stuart Weitzman School of Design, hosts a Startup Challenge each year, which provides a comprehensive platform to help Penn student entrepreneurs and their teams develop and launch their businesses, and awards $300,000 to launch their ideas into reality.
FULL STORY AT Penn Engineering Today →
