2 Rivals in College-application Industry Chart New Courses
Just as applying to college is a rite of passage for millions of students each year, delivering all those applications to campuses is a big business. Now, as one admissions cycle gives way to another, the industry’s two most-prominent operators are poised to move in new directions. The players: CollegeNet Inc., a technology company that builds application-processing systems for colleges, and the Common Application, a nonprofit organization that runs a standardized online admissions form used by 548 institutions worldwide. The two entities, well known in higher education, are no strangers to each other: Last week, a federal judge in Oregon ruled against CollegeNet, which had filed a lawsuit against the Common Application, claiming its agreements with member colleges violated U.S. antitrust laws.