Angela Duckworth of the School of Arts & Sciences, Lyle Ungar of the School of Engineering and Applied Science, and PIK Professor Ezekiel J. Emanuel wrote an op-ed about how best to persuade people to wear protective face masks. “It’s not too late to apply three basic principles from behavioral science: make it easy, understood, and expected,” they write, “and we’ll soon see face masks everywhere, saving lives.”

May 27, 2020 ・ From The New York Times