Earlier this month, Kelly Jordan, vice president for student affairs at Holy Cross College in South Bend, Ind., accidentally sent an email to the entire student body declaring that the small Catholic college was on the brink of financial ruin.
https://www.nytimes.com/2017/05/17/upshot/how-colleges-know-what-you-can-afford-and-the-limits-of-that-tactic.html The New York Times