Jessa Lingel of the Annenberg School for Communication spoke about the history of callout culture on social media. “Cancel culture, callout culture, that really comes from practices on Black Twitter of bringing attention to an issue and saying, hey, this is a thing where we need to align. Whether it’s #MeToo in its early days, that originated on Black Twitter, or whether that’s tied to Black Lives Matter or police brutality. Callout culture originated on Black Twitter,” she said.

May 1, 2021 ・ From NBC News