Communications

When the message matters, use science to craft it

An interdisciplinary initiative called the Message Effects Lab aims to understand, tap into, and develop communication around what motivates specific behaviors for specific populations. Its first projects center around COVID-19 testing and vaccines.

Michele W. Berger

Five questions about the new White House press secretary

In a Q&A, Barbie Zelizer of the Annenberg School for Communication discusses Jennifer Psaki’s first weeks on the job, plus what a shift back to a traditional press briefing means for journalism during the Biden presidency.

Michele W. Berger

Why independent cultures think alike when it comes to categories

In discovering how groups categorize unfamiliar shapes, research out of Annenberg’s Network Dynamics Group finds that intrinsic social experiences are at the root of problem solving, rather than the human brain itself.

From Annenberg School for Communication

The influence and importance of language

Labels for what happened Jan. 6 at the U.S. Capitol were very different from those used to describe the Black Lives Matter movement or the 2020 election results. How much weight do individual words actually have? It depends on the context.

Michele W. Berger

Google News prioritizes national media over local

A new study from the Annenberg School for Communication found that Google News prioritizes national media outlets over local media outlets in search results, even when users are searching for local topics.

From Annenberg School for Communication



Media Contact


In the News


The New York Times

Why losing political power now feels like ‘losing your country’

Yphtach Lelkes of the Annenberg School for Communication says that political elites, not average voters, are driving the democratic backsliding that is occurring in America.

FULL STORY →



Boston Globe

Two public radio stations. Two different business models. One future of public radio in Boston hangs in the balance

Victor Pickard of the Annenberg School for Communication says that there’s a greater need for public broadcasting than ever before, especially as entire sectors of the commercial news media system are crumbling.

FULL STORY →



CNN

After four years with COVID-19, the U.S. is settling into a new approach to respiratory virus season

Kathleen Hall Jamieson of the Annenberg Public Policy Center says that the sense of urgency around vaccination has faded as attention on respiratory viruses wanes.

FULL STORY →



Forbes

Americans’ confidence in science remains high, finds new review

A survey by the Annenberg Public Policy Center suggests that most Americans continue to have confidence in science and scientists.

FULL STORY →



Yahoo! Finance

Media companies cut thousands of jobs so far this year. They're not coming back

Victor Pickard of the Annenberg School for Communication says that the ad-revenue business model for journalism has collapsed and can’t be replaced with paywalls.

FULL STORY →



Christian Science Monitor

Meet Sora: AI-created videos test public trust

Kathleen Hall Jamieson of the Annenberg Public Policy Center says that AI video-creation can manipulate images in ways that make them seem more real than the original artifacts.

FULL STORY →