Starbucks' Racial Blunder Shows It's Too Invested in the 'Yoga-pants' Set and Must Diversify Culture, PR Exec Says

Americus Reed and Kevin Werbach of the Wharton school both spoke about the aftermath of a racial-profiling incident at a Starbucks in Philadelphia. Reed noted that Starbucks has taken quick steps to remedy the situation and that the brand will likely benefit from the 24-hour news cycle’s rapid turnover.

・ From Philadelphia Inquirer