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Penn Today's Impact

Penn Today logo announcing the 2025 relaunch next to the Penn logo and shield.
List of statistics since launch; published 37,500 news stories, created 1,280 photos, emailed 2,047 daily and weekly newsletters, Filmed & Edited 600 videos, planned 1,280 photo shoots, captured 6 terabytes raw photos and videos.
Penn Today highlights Penn’s people, research, and accomplishments for the Penn community.
A list of who reads Penn Today: Penn faculty and staff, Penn students, Penn alumni, Penn parents, Prospective students and families, Donors, Media, Elected officials and their staff, Local community, Faculty and staff at other colleges and universities.
A composite of photos from past stories, including community outreach, research, faculty and student profiles, Nobel Prize celebration, Commencement, staff interaction, and ribbon-cutting for a new building.
Our varied approach drives new audiences to penntoday.upenn.edu. A circle graph shows percentages of readers who reach the site by email newsletter, 27%, direct, 19%, organic search, 47%, and social media, 7%.
In fact, our pageviews have tripled since launch, with more than 5 million last year. Bar graph shows 1 million through 6 million on the y-axis, 2018-2024 on the x-axis, with red and blur bars showing grown over time.
Penn Today amplifies our stories for readers across the United States and around the world.
Map showing the 1.5 million active web users of Penn Today across the U.S.
Map showing the active web users of Penn Today across the world
A list of new features on Penn Today, including access to all stories from the News Archive, school navigation from the top menu, advanced searches and improved results.
Thanking readers for partnership and support and linking to the website.