Social Media

TikTok talk

Largely characterized as a Gen Z phenomenon, TikTok is a video-sharing app with more than 100 million active users in the U.S. alone—and it’s changing the way that we speak, says sociolinguist Nicole Holliday.

Kristina García

Study finds surprising source of social influence

A new study co-authored by ASC’s Damon Centola finds that as prominent and revered as social influencers seem to be, they are unlikely to change a person’s behavior by example, and might actually be detrimental to the cause.

From Annenberg School for Communication



In the News


WHYY (Philadelphia)

Many Gen Zers deal with higher rates of mental health challenges and firearm suicides, according to a new report

PIK Professor Desmond Patton says that more young people are speaking openly about mental health, especially on social media. College of Arts and Sciences first-year Anvesha Guru says that cultural attitudes about guns and mental health need more than a simple shift.

FULL STORY →



The New York Times

An epidemic of vicious school brawls, fueled by student cellphones

PIK Professor Desmond Upton Patton says that many schools don’t have a playbook for addressing student violence or helping pupils engage more positively online, in part because few researchers are studying the issue.

FULL STORY →



Stat

Social media misinformation is scaring women about birth control

In an opinion essay, postdoc Emily Pfender of the Leonard Davis Institute and Perelman School of Medicine cautions that social media can set back women’s health by perpetuating fear and misinformation instead of empowering informed choices.

FULL STORY →



ABC News

Can Harris ride memes all the way to the White House?

Pinar Yildirim of the Wharton School says that people who vote for the Democratic Party tend to skew younger, which makes them harder to reach through traditional media.

FULL STORY →



Philadelphia Inquirer

After the Great Valley social media scandal, we must balance free speech with ‘digital citizenship’

Jonathan Zimmerman of the Graduate School of Education writes that school districts must listen to what students have to say in order to craft good policies around online student speech.

FULL STORY →



Newsweek

There is one major element missing from the debate on kids and social media

In an opinion essay, PIK Professor Desmond Upton Patton says that gun violence needs to be part of the conversation about how smartphones and social media impact young people.

FULL STORY →