Social Media

How tweets may influence substance abuse in youth

While social media provides youth the opportunity to discuss and display substance use-related beliefs and behaviors, little is known about how posting or viewing drug-related content influences the beliefs and behaviors of youth relative to substance use.

By Penn Nursing News

Viewership soars for misleading tobacco videos on YouTube

Misleading portrayals of the safety of tobacco use are widespread on YouTube, where viewership of popular pro-tobacco videos has soared over the past half-dozen years, according to research by the Annenberg Public Policy Center.

Penn Today Staff

Tweets from Twitter users could predict loneliness

By identifying similar themes across tweets, researchers are uncovering markers that could be used to predict loneliness, something that could lead to depression, heart disease, and dementia.

Penn Today Staff

In the News


Online petitions work best when you do more than just sign

Rosemary Clark-Parsons of the Annenberg School for Communication spoke about the efficacy of online petitions. "What critics refer to as 'slacktivism' can actually create an alternative outlet for those who would typically not get involved in any movement at all,” she said.


WHYY (Philadelphia)

Social media’s ‘infodemic’

Dominic Sisti and Raina Merchant of the Perelman School of Medicine and Alison Buttenheim of the School of Nursing discussed the role of social media in public health.


Business Insider

Influencers are getting paid to promote pregnancy tests on Instagram, and people are applauding it as a way for new moms to make money

Jessa Lingel of the Annenberg School for Communication weighed in on criticisms of influencers announcing their pregnancies with sponsored Instagram posts. “We still have a puritan way of thinking that pregnancy announcements are sacred,” she said. “Everything can be commercialized, but not this.”


Fast Company

This is what it’s like to study social media influencers for a living

Emily Hund of the Annenberg School for Communication discussed her research on the intersection of labor and social media. “Academia is not exempt from the influencer logic,” she said. “You still feel that pressure to self-brand and present yourself online in particular ways. I don’t think any creative worker is exempt from that.”



Twitter and Instagram unveil new ways to combat hate—again

Jessa Lingel of the Annenberg School for Communication said “we need humans” to help parse what is and isn’t offensive language based on context. “The tech just isn’t there yet.”


Philadelphia Inquirer

Cutting social media time can lessen depression and loneliness

Melissa Hunt of the School of Arts and Sciences shared her research on social media and wellness. “The extent to which young people are using social media can interfere with time spent on activities that can more genuinely foster self-esteem, like getting your work done, or true intimacy, like hanging out with your friends in the real world,” said Hunt.