Social Media

Centuries of ‘TikTalk’

The media popularity of the vocal trend called “TikTalk,” or a combination of uptalkand vocal fry, is actually nothing new, says linguist Mark Liberman.

Tina Rodia

Meta’s Threads takes on Twitter

Meta’s new social platform, Threads, is off to an impressive start, but can it continue its initial success against Twitter? Wharton’s Pinar Yildirim weighs in.

From Knowledge at Wharton

In the News

The Washington Post

AI fake nudes are booming. It’s ruining real teens’ lives

Doctoral candidate Sophie Maddocks in the Annenberg School for Communication says that AI fake nudes are targeting girls and women who aren’t in the public eye.



Why I’m not expecting my friends to make social media posts about Israel

A study from the Annenberg School for Communication found that people primarily share information on social media that they feel is meaningful to themselves or to the people they know.


The New York Times

What social media does to the teen brain

Frances Jensen of the Perelman School of Medicine examines the impact that social media is having on the brains of teenagers, the first “truly digital generation.”


The New York Times

Trump attacked me. Then Musk did. It wasn’t an accident

In an Op-Ed, Yoel Roth of the Annenberg School for Communication says that his experience of public attacks and harassment while working at Twitter was part of a larger, targeted political campaign to erode online safety and strengthen misinformation.



Trump uses Facebook to fund presidential run, two years after Meta banned him

Andrew Arenge of the School of Arts & Sciences says that higher social media impressions can be a key factor for bringing in waves of cash for political campaigns.



Elon Musk blames school for rift with daughter: ‘She doesn’t want to spend time with me’

A 2022 study by Sandra González-Bailón of the Annenberg School for Communication found that Twitter, now X, gives more visibility to those with conservative ideologies than those who tend to express more progressive views.