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Five ways gen AI is changing workplace identity

Five ways gen AI is changing workplace identity

At this year’s SXSW Conference, Wharton’s Stefano Puntoni spoke with Google chief measurement strategist Neil Hoyne about the impact of generative AI on employees and the workplace.

Can the Tesla brand be saved?

Can the Tesla brand be saved?

David J. Reibstein of the Wharton School says that Tesla could change its name and logo and essentially rebuild the brand to appeal to its original customer base, heavily made up of progressives concerned about climate change.