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Tricks, treats, retail feats: Wharton’s Halloween insights
Front entrance to a Halloween HQ superstore.

Image: iStock/Derick Hudson

Tricks, treats, retail feats: Wharton’s Halloween insights

For expert retailers and marketers, Halloween is the perfect opportunity to explore the marketing learnings of psychological consumer behavior.

From Wharton Stories

Understanding the brain via a molecular map
Abstract polygonal brain with connected dots and lines. Artificial intelligence 3d illustration.

PIK Professor Michael Platt and collaborators have generated the first single-cell “atlas” of the primate brain to help explore links between molecules, cells, brain function, and disease.

(Image: iStock / Jezperklauzen)

Understanding the brain via a molecular map

PIK Professor Michael Platt and collaborators have generated the first single-cell “atlas” of the primate brain to help explore links between molecules, cells, brain function, and disease.
Stevens Center unveils app made for teens, by teens
High school senior Robert King uses a laptop at the Stevens Center.

Robert King, a Big Picture High School student, utilizes the Stevens Center Program as his internship placement for course credit.

(Image: James Blocker, Shira Yudkoff Photography)

Stevens Center unveils app made for teens, by teens

For over a year, 35 high school students who are interns at the Center developed an app that helps college-bound adolescents calculate the cost of higher education.

From Wharton Stories

An inauspicious arrival for the ambitious Benjamin Franklin
The young Ben Franklin statue on Penn’s campus.

The “Young Benjamin Franklin” statue in front of Weightman Hall on 33rd street depicts Penn’s founder as the 17-year-old who arrived in Philadelphia 300 years ago.

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An inauspicious arrival for the ambitious Benjamin Franklin

Penn’s founder arrived in Philadelphia on Oct. 6 300 years ago as a nearly penniless 17-year-old looking for a job as a printer.
Wharton’s Latinx community
members of Wharton Latino outside a Wharton building on campus.

Members of Wharton Latino’s board.

(Image: Ariana Bedoya Mansilla)

Wharton’s Latinx community

In honor of Hispanic Heritage Month, Wharton Latino president Leah Mizrachi and board member Ariana Bedoya Mansilla share their favorite experiences and opportunities with the organization.

From Wharton Stories

‘Ripple Effect’ explores hybrid work
A person working at home on their laptop with headphones as seen through an open window.

Image: iStock/gorodenkoff

‘Ripple Effect’ explores hybrid work

The Wharton School’s faculty research podcast, “Ripple Effect,” delves into the nature and practice of hybrid work via faculty research, and presents it as knowledge employees can use.

From Knowledge at Wharton

Is ChatGPT a better entrepreneur than most?
A robot holding up a lightbulb.

Image: Nuthawut for Adobe Stock

Is ChatGPT a better entrepreneur than most?

In a new experiment, Wharton’s Christian Terwiesch finds out if ChatGPT can outperform MBA students in coming up with new products.

From Knowledge at Wharton