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Post-COVID retail trends: omnichannel, the metaverse, and creativity in marketing
Two masked women holding shopping bags talk as they walk out of a store

Today’s consumer expects a seamless integration between storefronts and the digital experience, which is often facilitated through mobile phones, says Barbara Kahn. (Image: Tim Douglas)

Post-COVID retail trends: omnichannel, the metaverse, and creativity in marketing

Since the pandemic’s onset, retailers’ reactions to government regulations limiting capacity and consumer demands for equity and authenticity have been finessed into smarter, more flexible responses, says marketing professor Barbara E. Kahn.

Kristina García

How immigrant employees boost performance
Soccer ball landing against the back of a goal net.

How immigrant employees boost performance

Wharton’s Britta Glennon discusses how employing skilled immigrants can give organizations a competitive edge.

From Knowledge at Wharton

Drivers in the gig economy
Rideshare driver driving a passenger, both are wearing face masks.

Drivers in the gig economy

Lindsey Cameron, assistant professor of management at Wharton School, discusses key findings from her research on how drivers in the gig economy create ‘workplace games’ to find control and meaning in their work.

From Wharton Stories

Should employers rethink what they’re offering workers?
Boss wearing a mask holding a hard hat talks with two employees wearing masks, hard hats, and safety vests.

Should employers rethink what they’re offering workers?

Wharton’s Peter Cappelli talks about what we’re getting wrong about the Great Resignation and how the pandemic has rewired worker preferences.

From Knowledge at Wharton

How a perfect storm of factors led to ‘the mother of all supply chain disruptions’
forklift loading cargo

(Homepage image) Because the shipping process is so complex, Steve Viscelli says, most of the operators in the chain need to be operating at 24 hours a day for the November order from President Joe Biden to be maximally effective.

How a perfect storm of factors led to ‘the mother of all supply chain disruptions’

Penn experts reflect on the global supply chain snags that have stressed systems during the fall and holiday season.
How to drive energy efficiency in low-income countries
A charcoal-burning metal cookstove.

How to drive energy efficiency in low-income countries

Credit market failures could slow energy efficiency adoption in low-income countries, according to a new Wharton research paper.

From Knowledge at Wharton