Wharton School

Nostalgia is not enough: Why consumers abandon legacy brands

Legacy brands like Sears, Payless ShoeSource, and Toys “R” Us are shuttering their doors as customers abandon longstanding consumer mainstays. Despite customers having emotional connections to certain stores, “It is more like these brands are breaking up with the customers,” says Santiago Gallino of the Wharton School.

Penn Today Staff

In Ethiopia, new perspectives on the challenges of development

PIK Professor Ezekiel Emanuel and Assistant Professor Heather Schofield led a group of Wharton students on a four-day trip to Ethiopia, for a close-up look at the African nation’s health, agricultural, business, and political sectors.

Gwyneth K. Shaw

Who made that decision: You or an algorithm?

Wharton’s Kartik Hosanagar’s new book, “A Human’s Guide to Machine Intelligence: How Algorithms Are Shaping Our Lives and How We Can Stay in Control,” examines how algorithms influence our decisions.

Penn Today Staff

Confronting inequities, sharing solutions

At the annual meeting of the Global Water Alliance, faculty, students, and practitioners shared solutions and challenges around the issues of water access, sanitation, and hygiene in the U.S. and around the world.

Katherine Unger Baillie

U.S. debt: Is it the calm before the storm?

The U.S. national debt has crossed $22 trillion. Wharton’s Kent Smetters and Joao Gomes discuss the nation’s long-term debt burden and what might be done about it.

Penn Today Staff



In the News


BBC

Boycotts aren’t the only way to hold companies accountable

Maurice Schweitzer of the Wharton School says that calls to boycott companies are complicated by the sister brands and different platforms of large corporations.

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WHYY (Philadelphia)

Should you be friends with your coworkers?, update from the polls, jazz trumpet player Terell Stafford

Nancy Rothbard of the Wharton School explains how to manage the upsides and downsides of workplace friendships.

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Technical.ly Philly

Philly high schoolers develop easy app to help predict the true cost of college

Finiverse, a project run out of the Wharton School’s Stevens Center, helps high school students assess what a college education might mean for their financial situation.

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CNN

Why Corporate America is keeping quiet on abortion

In a Q&A, Cait Lamberton of the Wharton School discusses the changing winds of corporate activism and the dilemma business leaders find themselves in with abortion.

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CNN

Here’s what would happen to the US economy if there are no rate cuts this year

Itay Goldstein of the Wharton School says stock market prices still reflect the expectation that the Federal Reserve will cut rates later this year, even with the recent selloff.

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